The Most Profitable Places to Buy a Rental Property in Greece in 2025
Greece has become one of Europe’s strongest short-term and long-term rental markets.
Tourism is at record levels, remote workers are pouring in, and more foreigners are choosing Greece for part-time or full-time living.
But not every location performs the same.
If you want high rental income, strong occupancy, and low risk, these are the most profitable places to buy a rental property in Greece in 2025 — based on demand, season length, and ROI potential.
1. Athens (Koukaki, Neos Kosmos, Pagrati)
Athens remains the top rental market in the country for both Airbnb and long-term leases.
Why it’s profitable:
Year-round tourism
Digital nomad demand
Students + professionals
Close to Acropolis and major attractions
Typical ROI:
Short-term: 6%–10%
Long-term: 4%–6%
Best neighborhoods for returns:
Koukaki, Neos Kosmos, Pagrati, Mets, Nea Smyrni.
2. Chania (Crete)
Chania has become a magnet for foreign buyers, digital nomads, and high-spending tourists.
Why it’s profitable:
Long tourist season (April–November)
Strong expat community
High nightly rates in summer
Low vacancy in winter
Typical ROI:
Short-term: 7%–12%
Long-term: 5%–7%
Chania is one of the most stable real-estate markets in Greece right now.
3. Paros
Paros has exploded in popularity and is now one of the most profitable luxury rental markets in the Aegean.
Why it’s profitable:
High-end tourism
Premium villas rent for €500–€2,000 per night
Strong demand from EU/US buyers
Excellent infrastructure compared to other Cyclades
Typical ROI:
Short-term: 8%–14%
If you invest here, target Naousa or Kolymbithres.
4. Lefkada
One of the few Greek islands you can reach by car — and that makes a huge difference.
Why it’s profitable:
No ferry dependency = more reliable rentals
Massive demand from sailing tourism
Blue-water beaches comparable to exotic destinations
Lower maintenance and logistics costs
Typical ROI:
Short-term: 7%–12%
Areas like Nidri, Agios Nikitas, and Vasiliki perform best.
5. Thessaloniki
A year-round urban market with strong domestic demand.
Why it’s profitable:
Huge student population
Young professionals and expats
Strong Airbnb demand around the city center
Lower purchase prices compared to Athens
Typical ROI:
Short-term: 6%–9%
Long-term: 4%–7%
Neighborhoods like Kalamaria, Ano Poli, and the center are top picks.
Final Thoughts
If your goal is steady occupancy + high ROI, the top rental markets in Greece for 2025 are:
Athens for year-round demand
Chania for long rental seasons
Paros for luxury profits
Lefkada for stability and value
Thessaloniki for reliable long-term income
These markets combine strong tourism, local demand, and upward pricing trends — the perfect mix for rental investors.
